A basic way to get started with Google Analytics is to get your foot in the door so that you are able to track web traffic. In chapter two of Dr. Kelsey’s CASA Marketing: Intro to Google Analytics, there is a lot of discussion regarding the importance of blogging, which is a great way to get your foot in the door to experimenting with Google Analytics.
Specifically, in this chapter, you learn to develop your own blogger and how Google Analytics allows you to track how it is doing, etc. For example, I can use this blogger account that I am posting from and add it to Google Analytics tracking options. This allows me to see how successful my blog is doing and how many people are visiting the blogger.
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