So
overall, Dr. Kelsey’s CASA Marketing: Intro to Google Analytics is about
measuring results and taking a look at how websites are performing. Through Google Analytics, there are many ways
to view information. Some of the tools
that Google Analytics are as follows: sessions, users, page views, session
duration, etc. A huge thing to remember:
adding content that is relevant and important to your audience. That way, viewers will spend more time on
looking at your content. This also helps
in measuring the accuracy of an average session duration.
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